Europe Retailer Offer
One puzzle.
Three reasons
a customer buys it.
Stellavan & Papa makes premium wooden puzzles, designed in Australia, where every piece is also a building block — and every finished puzzle stands up on its own display stand as room décor. It's a toy that earns its shelf space three times over.
Our current retailer trial offer — full details below
Designed in Australia,
built to outgrow the toybox
Stellavan & Papa is a family-owned business founded on a simple frustration: most toys are played with for a season and forgotten. We wanted to make something that earns a permanent place in a child's room — and on a retailer's shelf.
Every puzzle is cut from FSC®-certified timber and finished in non-toxic paints, then tested to meet international toy safety standards. The oversized pieces are deliberately large enough to double as building blocks, and every puzzle ships with its own timber stand, so it can sit upright as a piece of décor long after it's been solved.
It's one product that does the job of three — which is exactly why it converts so well at retail.
FSC® Certified Timber
Sourced from responsibly managed forests, traceable from log to finished puzzle.
Non-Toxic Paints
Every colour is safe for little hands and mouths, with no harsh chemical finishes.
Safety Tested
Independently tested against international toy safety standards before shipping.
Designed in Australia
Every character and pattern is designed in-house by our small Australian studio.
Four Australian characters,
one play system
Each character is sold individually or as part of the trial carton below, so you can gauge which characters resonate most with your customers before committing to a larger order.
Soft grey tones and a friendly face make Kirra the easiest character to merchandise — a reliable first sale for new customers.
Warm ochre tones that sit beautifully in a nursery or play corner. Mila's tall silhouette stands out from a distance on shelf.
Cool blues and greens give Donny a distinct look on shelf next to the warmer-toned characters — a popular gift pick.
A bold splash of yellow and rose makes Stella the character that catches a browsing customer's eye first.
Try our hand-selected favourites,
before trying the full range
One mixed carton, one all-inclusive price. No customs paperwork, no surprise duties, no separate freight invoice — it simply arrives at your door ready to shelve.
12-Puzzle Mixed Trial Carton
SVP‑TRIAL‑EU
No additional costs or paperwork on your end.
Built to sell itself
once it's on the shelf
Everything about Stellavan & Papa is designed to reduce the work on your end — from packaging that needs no extra merchandising, to a margin structure that rewards repeat orders.
Premium gift-quality packaging
Every puzzle ships in branded kraft packaging that needs no additional gift-wrapping or merchandising effort.
Retail-ready and barcoded
Pre-barcoded units integrate straight into your POS system — no extra labelling work required at intake.
Australian-designed brand
A genuine point of difference on a European shelf — distinct characters and a story your customers haven't seen before.
FSC® certified timber
Sustainability credentials your eco-conscious customers are increasingly asking for at point of sale.
Non-toxic paints
A safety story you can speak to confidently with parents shopping for very young children.
Strong shelf presence
The display stand means a puzzle can be merchandised upright, taking up window or shelf space like décor, not a box.
Attractive retailer margins
Wholesale pricing is structured to protect healthy margin at the recommended retail price below.
A growing presence
at Spielwarenmesse
We've spent the last two years introducing Stellavan & Papa to European buyers face-to-face at Spielwarenmesse. The trial offer above is the easiest way to bring that same range into your store without a long-term commitment.
Stellavan & Papa's stand was one of the few at the fair where the product explained itself — visitors picked a puzzle apart and immediately understood the three uses.
Before you request a trial order
Q. What's the minimum order quantity?
The trial carton (12 puzzles, mixed characters) is our standard entry point for new retail partners — there's no smaller order available. Reorders after your trial can be placed in any mixed-character carton size.
Q. How long does shipping take?
Trial cartons are typically delivered within 10–15 business days of order confirmation, door to door, including customs clearance.
Q. Do I need to handle VAT or customs myself?
No. The €212 trial carton price is fully landed — it includes shipping, customs clearance, import duties, and VAT. There's nothing further to pay or file on your end.
Q. How does reordering work?
Once your trial carton sells through, you can reorder directly with us by character and quantity. Returning partners receive standard wholesale pricing and priority dispatch.
Q. Are larger wholesale volumes available?
Yes — beyond the trial carton, we offer tiered wholesale pricing for retailers placing larger or recurring orders. Get in touch and we'll talk through what makes sense for your store.
Q. Can I request a custom character mix?
The trial carton ships as an even mix across all four characters so you can gauge demand. From your second order onward, you're welcome to weight quantities toward your best sellers.
Bring the Spielwarenmesse stand
to your own shelf
Request your trial carton today and have the full Stellavan & Papa range in your store within a couple of weeks — landed, cleared, and ready to sell.